Tuesday, February 28, 2012

Product Review - Nutrifit by Mother Dairy



Well, another one of the products i came across in the market was this one. A probiotic drink by Mother Dairy called Nutrifit. I was with someone else, and was suggested to try this out. So i did.

Nutrifit comes in a small long bottle(the shape quite similar to a flask). Nice labelling makes it a well-designed product.

Nutrifit was launched some years back, and comes in direct competition with Yakult. Aimed for kids, the drink is surprisingly consumed by adults too.

The drink is what we'd say 'dahi' in India(curd in English). It comes in two flavours - Strawberry and Mango. I tried strawberry, and its good. Its very sweet, so people with a sweet tooth will like it.

Anyways, i consumed it in the peak winter season, and i consumed Dahi everyday, but i caught cough the very next day i consumed Nutrifit, mainly because its kept in refrigerators and was chilled. So i'd rather suggest that if you have an average immunity against cold/cough, then you should consume it. For people like me, who are highly prone to them should consume it only in summers. Summers is when most of the people fall to cold/cough. Also, don't consume it in winters, especially in the evening. Thats when infection spreads easily.

Nutrifit is manufactured in the same plant(Pilkhuwa Dairy,UP) from where Mother Dairy has been producing its fermented products for years now. So i suppose its going to have high standards for manufacturing. Being a fermented product, we should be careful about the fermentation levels.

Mother Dairy being a government organisation, is highly trusted. I'd rather suggest Nutrifit instead of Yakult (inspite of the latter being the world leader in probiotic drink).The government does keep a certain standard for their products and do not care about the market dynamics.

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